Dutch Viking
Business Optimization from the Inside Out
Business Optimization with Clarity and Depth
We work with organizations that want to grow without losing their core.
Dutch Viking combines clear strategy with real-world experience.We see how people, processes, and systems interact and where things start to slow down.
Then we bring structure, focus, and calm movement back into the organization.
Why work with us
Because we bridge strategy and reality.
We don’t just analyse; we engage.
We listen to people, map the system, and identify what truly drives change.Our combined background covers:
• Business and process optimization
• Legal and organizational structure
• Marketing and communication strategy
• Human behaviour and leadership development
• AI and digital transformationThis mix allows us to move through every layer of an organization, from the boardroom to the floor, with understanding and precision.We are direct.
We are respectful.
And we deliver results that last.
About us
Dutch Viking was founded by Sofija and Luite, two professionals with different expertise and one shared vision:
to help organizations work with clarity, efficiency, and integrity.Sofija brings a sharp eye for structure and strategy.
Her background spans business development, HR, legal frameworks, and organizational design.
She sees how systems can be simplified and made to serve the people who use them.Luite adds depth on the human side of performance.
With years of experience in leadership coaching, communication, and process optimization, he helps organizations regain balance, focus, and energy.Together, they form a strong and grounded partnership.
Analytical and intuitive.
Strategic and human.
They don’t just improve systems, they transform how organizations think and move.Dutch Viking stands for clarity, respect, and real impact.
Nothing more than needed.
Nothing less than true.
Dutch Viking helps organizations work smarter, lead clearer, and grow stronger — from the inside out.